What an ambassador actually does
Find aligned businesses
Regenerative farms, green builders, zero-waste shops, eco-lodges, solar installers,
mission-driven brands — businesses living the values ECN exists for, that aren’t in
the directory yet.
Start a real conversation
Reach out to the owner with genuine interest in their work — not a pitch. The
conversation playbook gives you openers and
thought-joggers for every type of business.
Invite them to claim their listing
Getting listed and claiming a profile is free for the business. You (with AI
help) send a personalized, reviewed invite to claim it — see Earn with AI.
Earn as they grow
When a business you referred joins and grows, you earn commission. How you get paid.
The right way to do this
Ambassadorship runs on trust and shared value. The honest way is also the way that pays:- Refer businesses that genuinely fit. AI helps you assess fit before you reach out, so you bring in businesses that will actually thrive — not anyone with a pulse.
- Lead with their interest, not your commission. You’re helping a business you believe in get found. The commission follows; it isn’t the opener.
- Always disclose you’re an ECN ambassador. Trust compounds; spam burns out.
- Quality over volume. One aligned business that stays and grows beats fifty that bounce.
Misleading, spammy, or self-referral behavior voids commissions and can suspend your
account. This is a program for connectors, not list-blasters.
Start here
Conversation playbook
Thought-joggers by business type, and how to start and lead the conversation.
Earn with AI
Use Jaguar and the referral wizard to find fit and draft honest, reviewed invites.
Getting paid
Commissions, tiers, and payouts via Stripe Connect.
New to a term? The shared Concepts glossary defines ambassador,
commission, referral, and more — the same words used across the whole platform.